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Source: www.sciam.com

By Kiyoshi Takenaka

CULVER CITY, California (Reuters) - Sony Corp. <6758.T> will launch a slimmer model of its PlayStation Portable handheld game player in September, in its latest attempt to ignite demand for its game hardware and compete better with Nintendo Co. Ltd. <7974.OS>.

Both Sony and Nintendo released their handheld gear, the PSP and DS, respectively, late in 2004, but sales of the PSP, which can play movies, music and games, have recently been outshined by the DS.

“From a distance, this PSP might not look very different from the current model … but when you have it in your hand, the difference becomes quite clear,” Sony Computer Entertainment Chief Executive Kazuo Hirai said. “It’s actually 33 percent lighter than the current PSP. It’s also 19 percent slimmer.”

Read more about PSP 2…

Certainly a great news to learn about the slim version of PSP2. Even more exciting to learn about the price cut that Sony is going to embark on. That will certainly win back the lost market leadership that Sony should be getting. It is great to learn that Sony is once again trying to redefine the gaming space and take control over the leadership. I think PSP2 will be a big hit in the gaming industry.

What’s next? Some phone capability to take on iPhone? Maybe not! I would wait and see…

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